Anti-Spam Legislation for those with Clients in Canada

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You don’t have to be IN Canada to be subject to Canada’s new anti-spam legislation (Bill C28), which is going into effect one month from now, on July 1, 2014. The bill includes a “private right of action that will allow Canadian consumers and businesses to take civil action against those who violate the legislation”.[12] […]

Using LinkedIn To Promote Your Small Business

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LinkedIn is not solely for large businesses. Small businesses are also able to use LinkedIn to increase exposure, gain new clients, and find employees. The majority of small businesses are already using social media to increase their visibility on the web. While LinkedIn does have several paid services like premium profiles, and job postings, there […]

Is Your Email Template Oscar Worthy?

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Just like a Little Black dress, the best email designs are classic and timeless. More than half the emails sent through AWeber use the “Plain Template“- but don’t be fooled. This template can be dressed up in minutes to create a branded, clean design. The three businesses listed on Aweber’s site (link below) created some […]

SEO 101: Beyond the Basics

SEO Basics

A phenomenal amount of material has been written about Search Engine Optimization (SEO) over the past decade (plus). Although much of the material is still applicable, the amount of out-dated SEO tactics that are still being touted as best-practice is growing. The other day, I read SEO 101: Beyond the Basics, a 31-page complimentary white […]