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May 24, 2012

Free Report: How to Write Content that Ranks Well

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Brian Clark of CopyBlogger has just released a completely free 29-page report called, “How to Create Compelling Content that Ranks Well in Search Engines“. Are you interested in ranking higher in the search engines for your content? If so – you should download this completely free report (there’s no registration needed and no obligation to [...]

Nix the Hype to Increase Your Conversions

The following is an excerpt of an article that I wrote for Issue 10 of Feedfront magazine, the official magazine of the Affiliate Summit conference. Basically, I wrote it out of frustration after seeing the hyped-up promotion approach so many affiliate marketers, especially newbies, take then wonder why the heck their copy doesn’t convert to [...]

Hey Dude! Quit Calling Me “Dude”

I recently received a joint venture invitation from a Internet business products merchant that suggested I should ‘grow a pair‘ and promote their upcoming launch. To sweeten the pot, affiliates could win an XBox or a collection of cool videos that included “Dumb and Dumber”. (Oh goodie!) Oh… and the email addressed me a ‘dude’,  [...]

How to Write a Product Review

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How do you choose the products you buy? Do you simply accept as gospel truth all the good things a merchant says about their own product? Or, do you ask your friends’ opinions and look for independent product reviews before opening your wallet? If you’re a savvy consumer (which of course you are), then you [...]

Forget the Fancy Site Gizmos

Are site ‘gizmos’ detracting from your sales messages? Then forget the 3D logo. Toss the animated graphics and pictures of pretty women. Cool scripts don’t help you much , and music will kill the deal. Unless your objective is to showcase your talent as a web designer, those elements contribute almost nothing to your bottom [...]

Review: Yanik Silver’s Ultimate Copywriting Workshop

To communicate on the Internet, you’ve got to write. To SELL on the Internet, you’ve got to… copywrite! I feel like I’ve let you down… Not entirely and certainly not on purpose. You see, you’ve probably heard me talk about the importance of copywriting. The power of writing words on paper or on the computer [...]