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May 21, 2012

DinerDave Does Market Research

Note from Ros: This is the 2nd in DinerDave’s series. Click here to read the first, Affiliate Site Case Study: Introducing Diner Dave In order to determine what content to put in the pages and posts of DinerDave.com I need to figure out what my target market is looking for on the search engines. Fortunately, [...]

Paying $5.77 Per Click — Is He NUTS?

I spy with my little eye and see a Clickbank affiliate paying $4.01 per click to promote a product via a direct-link from the top spot in Google Adwords on a term that shows an average of 5,400 searches per month. He’s also paying $2.52 for another keyword phrase with that gets 6,000 searches per [...]

Wordtracker Review

“STILL my TOP PICK in the keyword research tools category” Wordtracker is undoubtedly my TOP PICK in the keyword research tools category, and it offers a FREE trial version. Danny Sullivan of Search Engine Watch said this about Wordtracker: “If you are serious about search engine optimization, then WordtrackerWordtracker is an essential investment, a must [...]

Rosalind’s Speed PPC Review

Build large, effective PPC campaigns incredibly fast Updated / added July 23rd, 2010… Since its release in 2008, the SpeedPPC campaign builder has developed into a very advanced piece of software. Most important for those who are just getting started with PPC, they have written an extensive guide that will allow you to understand the [...]

How to Use the Buying Cycle to Choose PPC Campaign Keywords

Choose keywords to target customers in each phase of the buying cycle… Experienced PPC (pay per click) affiliate marketers know that they need to do extensive keyword research to find keywords that target potential customers who are near the end of the buying cycle — or, ready to buy the product they are promoting. To [...]

Review: Keyword Country

A comprehensive and complete keyword research tool, Keyword Country connects to major search engines for keyword research (including Google, Yahoo, MSN, ASK) and also connects to the industry by performing a deep analysis of the competitor websites. It also steals the niche keywords that competitors in your industry are using. Keyword Country claims that a [...]

7 Sins Approach to Niche Market Research

sins

When searching for the perfect niche, common wisdom suggests that you need to find keywords for which there are a large number of searches every month as shown by market research tools. The next factor is that those high-demand keywords should be related to a topic that doesn’t have much competition, i.e. you don’t want [...]