Best news I’ve heard in a long time!
Yahoo! Search Marketing (formerly Overture) advertisers no longer have to fork out a minimum of $20 each month.
I’ve had a Yahoo! Search Marketing PPC account to drive traffic to my sites since they were GoTo.com, back in the dark ages of Internet Marketing. I’ve had so much success with PPC, that I don’t need to rely on search engine traffic or fiddle with optimization (SEO) tactics at all.
Which is not to say I don’t get SE traffic – I do, and lots of it – but I don’t spend all day exchanging links, or figuring out keyword densities for my articles.
Just set up the advertising campaign, spend a buck to make 3 -4-5 or more, then go play.
That’s my idea of the good (Internet Marketer’s) life.
With no minimum spend, isn’t it time you set up a Yahoo! Search Marketing account?
About Rosalind Gardner
